Intro Statements

Intro Statements

I am fully aware that my previous blog post entitled "Opening Statements" was very helpful in knowing what NOT to say in your opening statement.

But what does that actually mean we should say??

As usual I want to stress that to be successful we need to plan and so I strongly advise you to plan properly every step of this process and that includes what exactly you WILL say in your opening statements.

Here are the 4 sections you need to include within your opening statements.

1 – Introduction – introduce yourself and your company. When relevant and if helpful also state your job role, especially if this is a crucial factor.

2 – Verify – verify that they are the person you want to speak to.

3 – Purpose of your call - State clearly and concisely the purpose of your call. A strong example is to say “The purpose of my call is..”

4 – Transition Question – The next step is to transition into a qualification question to maintain their engagement, interest and cooperation. This also gives you an early chance to understand their needs better. Make it a simple and open ended question that guarantees a “yes” or positive response. An example would be “Am I correct in understanding that you are in charge of choosing your printer supplier and that you are currently paying $10 from your current supplier”.

This shows you have done your research and opens up the conversation as opposed to it being a monologue from your side.